Jon Schallert Workshop Scheduled for June 8th
This was written up in the PDN over two months ago, and it's actually happening. (I did a post on it at the time.)
It'll be a 7-hour workshop at the Red Lion, June 8th from 8 a.m. to 3:30 p.m. There's space for 150 to 200 people. The cost is $75 for Port Angeles participants and $100 for everyone outside of the Port Angeles zip codes.
Here is Jon Schallert's website.
It'll be a 7-hour workshop at the Red Lion, June 8th from 8 a.m. to 3:30 p.m. There's space for 150 to 200 people. The cost is $75 for Port Angeles participants and $100 for everyone outside of the Port Angeles zip codes.
Here is Jon Schallert's website.
Labels: Jon Schallert
posted by Tom Harper at 6:38 PM
26 Comments:
By my math the downtown association has to sell at least 130 people to break even and pay back the city/taxpayer and its despised membership.
Their entire promotion effort consists of a PDN article 10 days before the event, on a Friday afternoon of a long weekend. So booking 130+ seems like a longshot.
Standard PADA. Incompetent, clueless and typically delusional sales expectations.
The PADA board is more interested in fleecing its membership (it badmouths daily) the taxpayers and the city in a sloppy attempt to covertly increase revenue. No doubt earmarked to buy more useless full page ads to help R.S. make his PDN sales quota.
Barbie, J.H. and R.S. should be ashamed of themselves for wasting more money on this boondoggle. Considering there were FAR cheaper options (the majority of Jim's clients have opted for) that they underhandedly withheld from the board.
But spending money gives the Barbie regime an ego boost, justifying the pat on the back for being important 'executive' bigshots.
Did anyone see those ridiculous photos the PDN ran last week of Barbie playing Ghost Buster in the downtwon underground?
She gets $50k for this?!
"I ain't 'fraid of no ghost!"
Tom:
Do you plan on attending my workshop? Hope to see you there. If you do, I'll be happy to go over the other promotional efforts we are using (will have used, by then) to promote this event.
See you in 10 days.
Jon Schallert
If town isn't just bustling with tourism in 60 days (that should be long enough for the "magic beans" to take root, don't you think?) then do we get to send the PADA to Colorado to tar-and-feather this dude?
I'm really looking forward to a THRIVING downtown, and a huge turn around. Come on, Jon, tell them the secrets.
Jon: I'm not a business owner myself, so I wouldn't have a reason to attend. I wrote about it on this blog since it's related to local issues.
I did go to one of your lectures in March 2007 when Main Street had its annual convention in Seattle. At that time my wife was a board member of the Port Angeles Downtown Association, and they wanted her (us) to go to the Main Street meeting.
I was very impressed with your lecture because -- unlike so much of Main Street's approach -- it was geared toward individual business owners rather than general downtown beautification/revival projects. It seemed to be about empowering the individual -- how to get people in the door, how to turn first time customers into repeat customers, etc.
I personally think it would be very beneficial to any business owner to attend your workshop.
Mr. Schallert, there are a lot of bitter business owners in this town. Be prepared for a good deal of egg-throwing on this blog from those people!
Whatever, I've never needed others to tell me how to run my business when I had one and I got along just fine.
I have nothing against Mr. Schallert and welcome his thoughts and input. Maybe he can inspire some business owners to find some passion.
The issue is with the PADA and how this event was put together.
Blue dolphin has a big sign saying "We quit PA". Made me smile.
I'm sure the 35 people who attend, will enjoy it. Nice to know that some people still have money to burn.
congrats Mr. S for screwing this godforsaken town out of the money.
Please don't laugh to hard at us as you are leaving town with a wallet full of money.
I still think we're placing too high a value on the downtown. It's important, yes, but PA as a whole needs a diverse, thriving economy. Downtown shops can't provide the jobs needed to sustain the downtown by itself.
Maybe I'm too much a product of the "sprawl generation", but I don't see why we're putting so much emphasis on a very small downtown and so little on the rest of the area.
nerd,
because when a downtown is vacant and boarded up, it's a sign that the town is dying. It's the key indicator of economic decay!
Look at towns with thriving downtown areas (Ashland Oregon, for example) and look at the overall economic health. When downtown is supported, thriving, and vibrant the town is healthy.
Ours is not. There are several factors, but it includes the problems with the town moving with a vision, and the poor (or nonexistent) leadership of the PADA, the Chamber, and the other rudderless groups that all are at odds with each other.
Walmart is not a viable business -- because at first indication of a dying town they leave (and leave big hulking empty building in their wake..in our case, TWO).
The "sprawl" is another bad economic sign. Means rents in the core are too high, and/or taxation is nutty rampant. (The downtown has extra taxes in the fees paid to PADA and parking for employees.)There are a lack of reasons for people to GO DOWNTOWN, and we lack a real core. (Just as we lack unity.)
Read Death and Life of American Cities by Jane Jacobs of you want a perspective on this.
Wazzup y'all?
So my crazy gramps calls me today and tells me about this geezer acter that just kicked the bucket an how bummed gramps is about that. So like this geezer was in some big film in the sixtys and it meant a lot to gramps who was a young stoner back in that day before he got sent off to VietNam ad got seriously messed up in the head.
So then I say that I'm bummed too cos the bassist of SlipKnot died and then that little dude fromt he tv show. Double bummer man. I could really relate to that little dude with hsi whatchoo talkin bout thing. I feel that way too like whatchoo all talkin bout?
Dude my gramps and gran were like hippy elders of their tribe back in tha day. Gramps came back from VN and he was all like psycho crazy and had to be put a way for a time and gran got maced by the cops in some chicks rights protest. She writes crazy poetry about how men are bad news. I guess livin with gramps she would know.
Anyway so gramps is all like whatchoo you talkin about and I'm all like dude that little dude on the tv and Slip Knot and that gets gramps all wigged out about how kids don't know nothing about their hippy elders and I'm all like whatever whatever. Woodstock. age of acuaireous far OUT! Yeah well whatever.
Gramps lives in a vets place now but they let him out so he can goto protest brother Obama. Like I told gramps no way a brother can be the Man. No way.
So I am bummed about that little dude from the tv show and Slip Knot.
Peace out.
Groove dawg bro
Anon 1:06. I've been recommended that book before. I'll have to give it a try. "Methland" is another along those lines that's been recommended to me. But I need to clean off my bookshelf a bit first. :)
I guess I think an empty downtown is a symptom and not the disease. Taking the city as a whole, there isn't a healthy mix of economy here, cost of living is high, wages are low and the whole town looks like it's falling apart. If we work on making the entire city the best it can be, not just a few blocks and a few individuals, then I think downtown would start picking up as well. If we put all our efforts into downtown, and the rest of the town is still depressed, no one will be heading downtown anyway. Except tourists if we're lucky.
Basically, I think the downtown is important, but I also think it's small part of the whole.
My workshop will not solely be focused on helping downtown businesses. Any business owner (retail, restaurant, service-related, or professional practice) will learn a new strategy and new tactics that he or she can put into place in their businesses to increase their sales and customer traffic.
See you soon,
Jon Schallert
I think that if the downtown business owners want their area pretty and active that it's up to them to make it happen, instead of expecting so much help from the city.
A man was shot in the testicles Sunday afternoon after a gun in his waistband accidentally discharged, police said.
The man was shopping at the Lowe's hardware store in Lynnwood around 12:30 p.m. when the gun went off, said Shannon Sessions with Lynnwood Police.
Aw nuts!!!!!!!!! Cleanup in lumber.
Some people just keep moving forward with what their doing,
finding ways to make it work even better than yesterday.
And then there are those that just bitch about everything, blame everyone except themseleves!!
What a bunch of wineeeeeerrrrrs.
"congrats Mr. S for screwing this godforsaken town out of the money.
Please don't laugh to hard at us as you are leaving town with a wallet full of money."
I think I know who you are, your bitterness pushed me away along time ago.
Nice catch at the Halibut Derby.
annon 7:32
Yeah, right, sweetheart, you have no idea who I am. In fact, I'm certainly NOT who you think I am.
I love know it alls who post stuff like that. Hope Mr. S is watching this blog to get some idea of the boobs who inhabit this godforsaken town.
It will be quite interesting to see who and how many business owners show up for this seminar.
As to Studio Bob making a ton of money on his efforts to do something in this town, who are you kidding? He does know how to play the artist game though, how come you haven't?
Close to 100 people showed up for the seminar and the speaker was great. Who do you want to join hands with, the naysayers or those folks that just keep moving forward.
If you hate this town so much, why don't you just move on out!!!
So...The Great Man's advice is to...Use the internet and social networking...And to send press releases to the newspaper to let them know what you're doing.
To say I am underwhelmed is an understatement.
THIS is the advice that is SO specialized and SO expensive?!? Uh, gee...I think any moderately aware teenager could have told us that. AND would have only charged, say, $20 bucks for said information.
If Edna Peterson and other local business owners are so incredibly behind the times, they have no one to blame but themselves. How sad that the taxpayers have to foot the bill for their remedial education. This was a crock for everyone - except Mr. Schallert.
That was only a small part of what he had to say. Guess you weren't listening very well.
One day lectures do not FIX the problem.
The problems that plague us: too many people have no clue what marketing/PR is, attitudes are all suspicion/anger "yes but, we tried that once" and "no, that won't work" when it comes to any innovation, too many people who are in charge have grudges on other people also in charge from kindergarten or grammar school since they all seem to be born and raised here and never lived anywhere else, constant distrust and suspicion of outsiders (unless they charge a lot and call themselves consultants), clinging to old attitudes of not wanting outsiders (the anti-tourism thing that was going STRONG when there was still a lumber industry), the "ME FIRST" instant gratification and the inflated egos. The tendency of locals in this town wants to be rich, act rich, and find ways to suck any government-tit money dry with no regard to the community.
That sums it up. NO COMMUNITY.
One overpaid flimflamman isn't going to change it.
And, to all the polly repeating happy talk, it's just happy talk. Not helpful another problem.
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